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Legal & Transparency

Privacy & Cookie Policy

Learn how Ifrah & Salah Co collects, uses, and safeguards your personal data, and how third-party advertising partners like Google use cookies.

Last updated: November 2026

1. Introduction & Scope

At Ifrah & Salah Co ("we", "our", or "us"), operating in Pakistan, accessible from our official website, the privacy of our visitors is of paramount importance. This Privacy Policy outlines the types of information we collect and record, and how we handle and protect it.

If you have additional questions or require more information about our Privacy Policy, do not hesitate to contact our team at ifrahchoiceglobal@gmail.com.

2. Information We Collect

When you visit our website, browse our catalog, or place an order for delivery across Pakistan, we may collect the following details:

  • Personal Contact Details: Full name, delivery shipping address, active contact phone number, and email address provided during checkout or contact inquiries.
  • Transaction Information: Details regarding products ordered, order totals, and Cash on Delivery fulfillment status.
  • Log Files & Device Information: Internet Protocol (IP) addresses, browser type, Internet Service Provider (ISP), date/time stamps, referring/exit pages, and number of clicks for trend analysis and site administration.

3. Google AdSense & Third-Party Advertising Cookies

Google is one of the third-party vendors on our website. It uses cookies, known as DART cookies, to serve ads to our site visitors based on their visit to our site and other websites on the internet.

  • Third-party vendors, including Google, use cookies to serve ads based on a user's prior visits to this website or other websites.
  • Google's use of advertising cookies enables it and its partners to serve ads to users based on their visit to our site and/or other sites on the Internet.
  • Visitors may opt out of personalized advertising by visiting Google Ads Settings or by visiting aboutads.info.

Third-party ad servers or ad networks use technologies like cookies, JavaScript, or Web Beacons that are used in their respective advertisements and links that appear on our website. They automatically receive your IP address when this occurs. These technologies are used to measure the effectiveness of their advertising campaigns and to personalize advertising content.

Note: Ifrah & Salah Co has no access to or control over these cookies that are used by third-party advertisers.

4. Third-Party Privacy Policies

Ifrah & Salah Co's Privacy Policy does not apply to other advertisers or websites. Thus, we advise you to consult the respective Privacy Policies of these third-party ad servers for more detailed information. It may include their practices and instructions about how to opt-out of certain options.

You can choose to disable cookies through your individual browser options. Detailed information about cookie management with specific web browsers can be found at the browsers' respective websites.

5. How We Use Your Information

We use the information we collect in various ways, including to:

  • Provide, operate, and maintain our website and online catalog.
  • Process, package, and deliver your Cash on Delivery orders nationwide across Pakistan.
  • Improve, personalize, and expand our store's product guides and shopping experience.
  • Understand and analyze how visitors interact with our site content.
  • Communicate with you for customer support, shipping notifications, and updates.
  • Prevent fraudulent transactions and protect site security.

6. Children's Information Protection

Another part of our priority is adding protection for children while using the internet. We encourage parents and guardians to observe, participate in, and/or monitor and guide their online activity. Ifrah & Salah Co does not knowingly collect any Personal Identifiable Information from children under the age of 13.

7. Contact Information

For any questions or requests regarding your personal data or this policy, please contact us at:

Ifrah & Salah Co

Email: ifrahchoiceglobal@gmail.com

Operating Region: Nationwide, Pakistan

Have questions about your order or our policies?

Our customer care team is here to assist you anytime.

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